Публичен профил

EXPERIENCE
Independent Global
Digital Marketing and Media Consultant January 2017 – Present
♣ Consulting companies and start-ups on digital marketing strategy, communications-related activities, business development

Botron Software Sofia, Bulgaria | San Francisco, USA
Director Marketing February 2015 – November 2016
♣ Responsible for the development and execution of the company marketing strategy and all communications-related activities
♣ Directed the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, and others

cQuest Research and Consulting Sofia, Bulgaria
Director, Market Research & Intelligence February 2010 – February 2015
♣ Led a team of experts and managed various strategic quantitative and qualitative B2B market research and market intelligence projects
♣ Worked with major international clients and provided consulting services and specialized industry insights
♣ Managed the processing, analysis and presentation of market data along with big international research agencies

Telerik, Inc. Sofia, Bulgaria
Brand Manager and Marketing Executive November 2007 – March 2009
♣ Managed all aspects of the marketing and advertising of three brands of user interface components and a business intelligence solution
♣ Responsible for the company’s newsletters, press releases, blogs, and other corporate communication and marketing materials
♣ Managed online advertising campaigns, market research, and search engine optimization, analyzed campaigns and media effectiveness

CQ Press – Congressional Quarterly, Inc. Washington, DC
Editor, International Publications February 2005 – June 2007
♣ Managed all aspects of the research, production and publication processes for an extensive online database and four print directories
♣ Supervised a team of freelance researchers and writers; analyzed foreign governments and international trade and defense data
♣ Worked with the Electronic Products Development department to enhance and maintain a variety of online products and publications
♣ Managed the content of a SQL and a Microsoft Access databases updated on a daily basis; used XML, XPP and other publishing tools

The World Bureau Washington, DC
Project Manager, Information Products Development June 2003 – January 2005
♣ Played a key role in the development, launching and marketing of a new information product—an online database of global governments
♣ Managed various research, design, marketing, and e-commerce projects; supervised a small team of people; provided customer training
♣ Worked with Microsoft Access, FrontPage and Dreamweaver to manage the content and update the design of the company’s website

Podium Magazine Sofia, Bulgaria
Visual Content Editor and Reporter June – July 2000
♣ Managed photography, layout, writing, and marketing projects, photographed images, wrote a variety of news and features articles

SAATCHI&SAATCHI Advertising Agency Sofia, Bulgaria
Intern at the Creative and Copywriting Department July – August 2000
Acquired business experience during major campaigns; participated in strategy and creative brief development; market research

EDUCATION
Georgetown University Washington, DC
Master of Arts in Communication, Culture and Technology May 2003
♣ GPA: 3.83, High Pass Distinction; Thesis: Designing a Successful Business: Business Strategies for Digital Design-Intensive Industries
♣ Coursework Includes: Digital Economy, Electronic Commerce and Consumers’ Behavior, Graphic Design, Digital Art, International Business Diplomacy, Networks and International Development, Policy Implications of Internet Architecture

American University in Bulgaria Blagoevgrad, Bulgaria
Bachelor of Arts, Double major in Journalism, Mass Communications and Political Science, International Relations May 2001
♣ Cum laude; Scholarship for academic excellence; Dean’s List; Newsperson at the student-run radio station; Student Government PR

AWARDS
Wings of Excellence Award St. Gallen, Switzerland
International Management Symposium May 2000
♣ Won a creative writing competition, essay selected among 1000 entries from 70 countries; prepared and gave multimedia presentation
♣ The Award is conferred to extraordinary talents, judged on originality, professionalism and feasibility of entrepreneurial ideas
♣ Awarded essay, “The Time Seller,” published in European Business Forum and LegaMedia, interviewed in Newsweek International


SKILLS
♣ Language: Fluent in English and Bulgarian, proficient in German and Russian, beginner in Spanish
♣ Computer: Proficient in Mac & Windows OS, experience in UNIX; MS Office (Word, PowerPoint, Excel, Access, FrontPage), PageMaker, Photoshop, Illustrator, Painter, QuarkXpress, Corel Draw, Macromedia Director, Xyvision, HTML, Dreamweaver

OTHER
♣ Advertising Award: Won a poster design competition for the advertising campaign of a bookstore chain, Blagoevgrad, Bulgaria
♣ Interests: Extensive international travel, photography (several exhibitions), technology, writing and literature, art, music,
environmental studies, yoga, swimming, mountaineering, skiing